At the April 2017 Facebook Developer Conference, Mark Zuckerberg announced a new version of Facebook Messenger containing a host of features that would help ecommerce retailers fully engage with their customers. Women’s intimates retailer Aerie immediately launched a chatbot that took advantage of many of the new features.
At the April 2017 F8 Facebook developer conference, Mark Zuckerberg, CEO of Facebook announced the “next generation of Messenger Platform”. Messenger will be deployed to the 1.2 billion monthly users currently on the platform. If you’re an ecommerce or omnichannel retailer, here’s what you need to know.
The aftermath of the 2016 Holidays is the closure of 100 Macy’s stores with the loss of 10,000 jobs. Yet this comes at a time where Macy’s has also been investing heavily in its Omnichannel mix. At 1080Bots we see that conversational commerce via the messaging interface is a vital channel for retail. So we decided to take a look at the Macy’s chatbot on Facebook Messenger.
During Holiday 2016, we took a look at E.L.F, the chatbot at the Mall of America in Minneapolis and another AI offering out of the IBM Watson stables. The Mall has over 520 stores and restaurants, an indoor theme park, a 1.3 million gallon aquarium, and its own wedding chapel. Forty million visitors a year walk the 4.2 million square feet each year. And they now have a chatbot. visitors a year walk the 4.2 million square feet each year. And they now have a chatbot. 1080bots keeps up with the latest ecommerce chatbots to help our clients create brilliant omnichannel experiences.
When the 1080bots team found this H&M chatbot on the Kik Messenger platform, we were eager to try it out. At 1080bots we’re constantly seeking out the best chatbot experiences.
As we get closer to the Holidays, customers get increasingly concerned that their orders are not going to be delivered on time. So the clever chaps at Best Buy are experimenting with an order status chatbot that will reduce the load on the call center by providing updates on customer orders. At 1080bots we take a good look at ecommerce chatbots to figure out the most helpful ecommerce conversational experiences.
The team at 1080bots has been thinking more about the Return on Investment model to help retailers justify their initial foray into the chatbot space. Having seen a range of chatbot applications, from Best Buy’s Order Status Bot to Ebay’s Shopbot, we wanted to analyze the benefits of augmenting a customer service call center with a chatbot.
We came across the Epytom chatbot, it’s implemented on both Facebook Messenger and Telegram. The team at 1080bots is studying ecommerce chatbots to improve our delivery of productive ecommerce conversational experiences. The Epytom chatbot is not a store, it does not sell, but it helps you buy if you follow the recommended flow.
We love the Shop Spring site so when we discovered their Facebook Messenger chatbot in Forbes, we paid it a visit. The team at 1080bots is studying retail chatbots to improve our delivery of productive ecommerce conversational experiences. We know that the chatbot may be your customer’s first encounter with your brand and products, so it needs to be better than just good.